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The CHOYA Golden Ume Fruit

The CHOYA Golden Ume Fruit “A truly golden standard” ep.

Performer
Koji Seto
Filming location
Tokyo

Episode story

It’s been two years and four months since we shot a commercial at a picturesque grove of ume trees in Wakayama Pref. This time the shooting was done at a bar with a beautiful night view of the Tokyo Tower. When Mr. Seto entered the set, he immediately took the new product and said, “It looks very delicious.” His love for Umeshu seemed as enthusiastic and persisting as always. During the shoot, when the camera wasn’t rolling, Mr. Seto always tried to concentrate by closing his eyes, looking at the ceiling, feeling the rhythm. There is a scene where he picks up the ume and drops it inside the glass. The staff tried to wipe his hand but he smiled gently, saying, “Don’t worry, it’s okay.” Mr. Seto was kind and nice, always very considerate of the staff, never lacking in his professional concentration on acting.

The CHOYA GOLDEN UME FRUIT

The CHOYA GOLDEN UME FRUIT

Luxurious sweets - steeped Ume fruit

At least 2L-sized large and thick Nanko-ume fruit from Kishu are slowly steeped in cane spirit with sugar for about a year. With a very soft flesh, the macerated fruit are characterized by its rich aroma and delicious tart notes.

Awarded Gold Award at The San Francisco World Spirits Competition (SFWSC) 2021

Available in 650ml, 375ml, 160ml and 50ml.

The CHOYA Golden Ume Fruit “A truly golden standard” ep.

Performer
Koji Seto
Filming location
Tokyo

Episode story

It’s been two years and four months since we shot a commercial at a picturesque grove of ume trees in Wakayama Pref. This time the shooting was done at a bar with a beautiful night view of the Tokyo Tower. When Mr. Seto entered the set, he immediately took the new product and said, “It looks very delicious.” His love for Umeshu seemed as enthusiastic and persisting as always. During the shoot, when the camera wasn’t rolling, Mr. Seto always tried to concentrate by closing his eyes, looking at the ceiling, feeling the rhythm. There is a scene where he picks up the ume and drops it inside the glass. The staff tried to wipe his hand but he smiled gently, saying, “Don’t worry, it’s okay.” Mr. Seto was kind and nice, always very considerate of the staff, never lacking in his professional concentration on acting.

The CHOYA GOLDEN UME FRUIT

The CHOYA GOLDEN UME FRUIT

Luxurious sweets - steeped Ume fruit

At least 2L-sized large and thick Nanko-ume fruit from Kishu are slowly steeped in cane spirit with sugar for about a year. With a very soft flesh, the macerated fruit are characterized by its rich aroma and delicious tart notes.

Awarded Gold Award at The San Francisco World Spirits Competition (SFWSC) 2021

Available in 650ml, 375ml, 160ml and 50ml.

The CHOYA Golden Ume Fruit “Making Video” ep.

Performer
Koji Seto
Filming location
Tokyo

Episode story

It’s been two years and four months since we shot a commercial at a picturesque grove of ume trees in Wakayama Pref. This time the shooting was done at a bar with a beautiful night view of the Tokyo Tower. When Mr. Seto entered the set, he immediately took the new product and said, “It looks very delicious.” His love for Umeshu seemed as enthusiastic and persisting as always. During the shoot, when the camera wasn’t rolling, Mr. Seto always tried to concentrate by closing his eyes, looking at the ceiling, feeling the rhythm. There is a scene where he picks up the ume and drops it inside the glass. The staff tried to wipe his hand but he smiled gently, saying, “Don’t worry, it’s okay.” Mr. Seto was kind and nice, always very considerate of the staff, never lacking in his professional concentration on acting.

The CHOYA Golden Ume Fruit “Video Messages” ep.

Performer
Koji Seto
Filming location
Tokyo

Episode story

It’s been two years and four months since we shot a commercial at a picturesque grove of ume trees in Wakayama Pref. This time the shooting was done at a bar with a beautiful night view of the Tokyo Tower. When Mr. Seto entered the set, he immediately took the new product and said, “It looks very delicious.” His love for Umeshu seemed as enthusiastic and persisting as always. During the shoot, when the camera wasn’t rolling, Mr. Seto always tried to concentrate by closing his eyes, looking at the ceiling, feeling the rhythm. There is a scene where he picks up the ume and drops it inside the glass. The staff tried to wipe his hand but he smiled gently, saying, “Don’t worry, it’s okay.” Mr. Seto was kind and nice, always very considerate of the staff, never lacking in his professional concentration on acting.

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